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Made to Stick : Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
Hardcover
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Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on. His observation rings true Urban legends, conspiracy theories, and ... More
- List price: $26.00Online price: $16.90Member price: $15.21(Save 41%)Limited Time Offer! Everyone receives the Member Price on books.
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Made to Stick : Why Some Ideas Survive and Others Die by Chip Heath, Charles Kahlenberg (Narrated by)
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Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on. His observation rings true Urban legends, conspiracy theories, and ... More
3.
Made to Stick : Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath, Charles Kahlenberg (Read by)
Compact Disc - Unabridged
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Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on. His observation rings true Urban legends, conspiracy theories, and ... More
- List price: $29.95Online price: $23.96Member price: $21.56(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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Made to Stick : Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Mark Twain once observed, A lie can get halfway around the world before the truth can even get its boots on. His observation rings true Urban legends, conspiracy theories, and ... More
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5.
Switch : How to Change Things When Change Is Hard by Chip Heath, Dan Heath, Dan Heath
Hardcover
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This item will be available on February 16, 2010.
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- List price: $26.00Online price: $19.50Member price: $17.55(Save 32%)Limited Time Offer! Everyone receives the Member Price on books.
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6.
Made to Stick (Chapter 1 : Simple): Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Learn how to present your idea precisely and with meaning. Simple = core + compact. Topics include the low-fare airline, burying the lead, the inverted pyramid, using high ... More
7.
Made to Stick (Chapter 2 : Unexpected): Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Getting their attention good. Keeping it better! Learn how you can use the element of surprise to grab people s attention. Keep in mind that surprise doesn t last, and for an ... More
8.
Made to Stick (Chapter 3 : Concrete): Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Naturally sticky ideas are full of indelible images ice-filled bathtubs, apples with razors because our brains are wired to remember concrete data. Learn how to describe your ... More
9.
Made to Stick (Chapter 5 : Emotional): Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Learn the secrets to unlimited wealth and eternal life! (Not really, but we piqued your interest, didn t we?) Don t just convince people to think about your idea, get them to ... More
10.
Made to Stick (Chapter 6 : Stories): Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath
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Hearing a story acts as a kind of mental flight simulator, preparing us to respond more quickly and effectively. Narratives engage and bring life to your ideas and vice versa. ... More
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